Marketminds, in aliance with Avatar Business Navigators, can provide you with a benchmarking system that delivers far more than benchmarking.
The Franchisees Benefits are:
- Monthly Diagnostic report ranking performance
- The ability to identify areas for improvement and best practice indicators
- Understand the business key drivers
- Greater responsibility and input into the action planning process
- Improved financial and business planning skills
The Franchisors Benefits are:
- Monitoring and analysis of the profitability and performance of the overall franchise group, including key trends
- An improved ability to prepare strategic plans by distinguishing economic, market and operator specific issues impacting upon the business
- Regularly test and validate the business model
- More productive field visits based on factual diagnostic and accepted action plans
- Enhanced franchisee recruitment procedures and risk assessment
The clear parameters and the independent nature of the Business Mapping Program result in the establishment of true business partnerships.
The results? A “double lift” in rewards for individual franchisees, that flows through to the value of the franchise brand as a whole.
The Business Mapping Program features:
- Financial and business reporting, database, monitoring and report delivery
- Quintile benchmarking and performance trend comparisons
- KPI financial and performance analysis
- Business Model testing and validation
- Better risk profiling and franchisee recruitment
- Stronger and more valued field visits and support